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082 04 006.3/12
082 04 006.3/12|223
099 eBook O’Reilly for Public Libraries
100 1 Franks, Bill,|d1968-
245 10 Taming the Big Data Tidal Wave :|bFinding Opportunities in
Huge Data Streams with Advanced Analytics /|cBill Franks.
|h[O'Reilly electronic resource]
260 Hoboken, New Jersey :|bJohn Wiley & Sons, Inc.,|c[2012]
300 1 online resource (xxv, 304 pages)
336 text|btxt|2rdacontent
337 computer|bc|2rdamedia
338 online resource|bcr|2rdacarrier
347 data file|2rda
490 1 Wiley & SAS business series
504 Includes bibliographical references and index.
505 0 Taming the Big Data Tidal Wave; Contents; Foreword;
Preface; Acknowledgments; PART ONE: The Rise of Big Data;
CHAPTER 1: What Is Big Data and Why Does It Matter?; WHAT
IS BIG DATA?; IS THE "BIG" PART OR THE "DATA" PART MORE
IMPORTANT?; HOW IS BIG DATA DIFFERENT?; HOW IS BIG DATA
MORE OF THE SAME?; RISKS OF BIG DATA; WHY YOU NEED TO TAME
BIG DATA; THE STRUCTURE OF BIG DATA; EXPLORING BIG DATA;
MOST BIG DATA DOESN'T MATTER; FILTERING BIG DATA
EFFECTIVELY; MIXING BIG DATA WITH TRADITIONAL DATA; THE
NEED FOR STANDARDS; TODAY'S BIG DATA IS NOT TOMORROW'S BIG
DATA; WRAP-UP; NOTES.
505 8 CHAPTER 2: Web Data: The Original Big DataWEB DATA
OVERVIEW; WHAT WEB DATA REVEALS; WEB DATA IN ACTION; WRAP-
UP; NOTE; CHAPTER 3: A Cross-Section of Big Data Sources
and the Value They Hold; AUTO INSURANCE: THE VALUE OF
TELEMATICS DATA; MULTIPLE INDUSTRIES: THE VALUE OF TEXT
DATA; MULTIPLE INDUSTRIES: THE VALUE OF TIME AND LOCATION
DATA; RETAIL AND MANUFACTURING: THE VALUE OF RADIO
FREQUENCY IDENTIFICATION DATA; UTILITIES: THE VALUE OF
SMART-GRID DATA; GAMING: THE VALUE OF CASINO CHIP TRACKING
DATA; INDUSTRIAL ENGINES AND EQUIPMENT: THE VALUE OF
SENSOR DATA.
505 8 VIDEO GAMES: THE VALUE OF TELEMETRY DATATELECOMMUNICATIONS
AND OTHER INDUSTRIES: THE VALUE OF SOCIAL NETWORK DATA;
WRAP-UP; PART TWO: Taming Big Data: The Technologies,
Processes, and Methods; CHAPTER 4: The Evolution of
Analytic Scalability; A HISTORY OF SCALABILITY; THE
CONVERGENCE OF THE ANALYTIC AND DATA ENVIRONMENTS;
MASSIVELY PARALLEL PROCESSING SYSTEMS; CLOUD COMPUTING;
GRID COMPUTING; MAPREDUCE; IT ISN'T AN EITHER/OR CHOICE!;
WRAP-UP; NOTES; CHAPTER 5: The Evolution of Analytic
Processes; THE ANALYTIC SANDBOX; WHAT IS AN ANALYTIC DATA
SET?; ENTERPRISE ANALYTIC DATA SETS.
505 8 EMBEDDED SCORINGWRAP-UP; CHAPTER 6: The Evolution of
Analytic Tools and Methods; THE EVOLUTION OF ANALYTIC
METHODS; THE EVOLUTION OF ANALYTIC TOOLS; WRAP-UP; NOTES;
PART THREE: Taming Big Data: The People and Approaches;
CHAPTER 7: What Makes a Great Analysis?; ANALYSIS VERSUS
REPORTING; ANALYSIS: MAKE IT G.R.E.A.T.!; CORE ANALYTICS
VERSUS ADVANCED ANALYTICS; LISTEN TO YOUR ANALYSIS;
FRAMING THE PROBLEM CORRECTLY; STATISTICAL SIGNIFICANCE
VERSUS BUSINESS IMPORTANCE; SAMPLES VERSUS POPULATIONS;
MAKING INFERENCES VERSUS COMPUTING STATISTICS; WRAP-UP.
505 8 CHAPTER 8: What Makes a Great Analytic Professional?WHO IS
THE ANALYTIC PROFESSIONAL?; THE COMMON MISCONCEPTIONS
ABOUT ANALYTIC PROFESSIONALS; EVERY GREAT ANALYTIC
PROFESSIONAL IS AN EXCEPTION; THE OFTEN UNDERRATED TRAITS
OF A GREAT ANALYTIC PROFESSIONAL; IS ANALYTICS
CERTIFICATION NEEDED, OR IS IT NOISE?; WRAP-UP; CHAPTER 9:
What Makes a Great Analytics Team?; ALL INDUSTRIES ARE NOT
CREATED EQUAL; JUST GET STARTED!; THERE'S A TALENT CRUNCH
OUT THERE; TEAM STRUCTURES; KEEPING A GREAT TEAM'S SKILLS
UP; WHO SHOULD BE DOING ADVANCED ANALYTICS?; WHY CAN'T IT
AND ANALYTIC PROFESSIONALS GET ALONG?
520 "How to approach creating and evolving a world-class
advanced analytics ecosystem in today's big data
environment. Written in an informal style by someone who
has lived analytics in big business, Taming the Big Data
Tidal Wave provides a "from the trenches" viewpoint of
analytics. This book shows how big data is changing the
world of analytics; what people, processes, technologies,
and mindsets are necessary to succeed in analytics in this
new era; what trends are developing that will change how
businesses do analytics as big data alters the scale of
the inputs and growing requirements change the scale of
the outputs; and how to think bigger in terms of what
analytics can do for a business. Looks at what big data is
and why it's important. Examines some of the types of big
data and how can they be used to drive new, innovative
analytics. Offers the tools and technologies required to
tame big data. Reveals the analytic processes and methods
needed to bring about change. Discusses how your
organization can set itself up for successful analytic
innovation. This important book reveals how analytics has
evolved in the past decades and how it will continue to
evolve in the coming decades. The big data tidal wave is
coming. Organizations can either ride the wave to drive
analytical innovation and improve their businesses, or
they can get dragged under it as it crashes on top of
them. This book provides a roadmap for riding the wave
successfully in terms that anyone with an interest in the
topic will be able to understand"--|cProvided by
publisher.
546 English.
588 0 Print version record.
590 O'Reilly|bO'Reilly Online Learning: Academic/Public
Library Edition
650 0 Data mining.
650 0 Database searching.
650 0 Querying (Computer science)
650 6 Exploration de données (Informatique)
650 6 Bases de données|xInterrogation.
650 7 online searching.|2aat
650 7 Querying (Computer science)|2fast
650 7 Data mining|2fast
650 7 Database searching|2fast
776 08 |iPrint version:|aFranks, Bill, 1968-|tTaming the big data
tidal wave.|dHoboken, New Jersey : John Wiley & Sons, Inc.,
[2012]|z9781118208786|w(DLC) 2011048536|w(OCoLC)757478869
830 0 Wiley and SAS business series.
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