Description |
1 online resource (xvi, 195 pages) : illustrations. |
Series |
Que biztech series
|
Contents |
From dorm room to boardroom : the growth of social networks -- Getting around Facebook : the basics -- Establishing a corporate presence -- Extending Facebook into the interwebs : the power and reach of Facebook connect -- Facebook advertising : how and why you should be using it -- Extending the experience with Facebook apps -- Addressing privacy concerns -- Developing a Facebook marketing strategy -- Using facebook to develop communities -- Best in class -- Shaking the crystal ball : what's next for Facebook. |
Summary |
"In this completely revised book, top Facebook marketer Justin R. Levy shows how to use Facebook to attract more customers and earn more profits. This isn't hype: It's actionable information based on the real experiences of companies and individuals who've used Facebook to supercharge their businesses and careers. Levy covers it all, from the absolute basics to attracting visitors and building your community. You'll discover the latest tools and Facebook Apps-and new best practices for everything from search to privacy. Packed with real case studies, this is the only Facebook business guide you need: your fast, complete blueprint for success."--Jacket. |
Subject |
Facebook (Electronic resource)
|
|
Facebook (Electronic resource) |
|
Internet marketing.
|
|
Internet advertising.
|
|
Social networks -- Computer network resources.
|
|
Marketing sur Internet. |
|
Publicité sur Internet. |
|
Internet advertising |
|
Internet marketing |
|
Social networks -- Computer network resources |
|
Commerce. |
|
Business & Economics. |
|
Marketing & Sales. |
Other Form: |
Print version: 9786612568947 |
ISBN |
9780789743213 (pbk.) |
|
0789743213 (pbk.) |
|
9780789743848 |
|
0789743841 |
|
9786612568947 |
|
6612568941 |
Standard No. |
9786612568947 |
|