LEADER 00000pam  2200325 i 4500 
003    DLC 
005    20211202123501.3 
008    210515s2021    nyua     b    000 0 eng   
010      2021016491 
020    9781541774513|q(hardcover) 
040    LBSOR/DLC|beng|erda|cDLC|dGCmBT|dNjBwBT|dUtOrBLW 
042    pcc 
092    658.452|bROA 
100 1  Roam, Dan,|eauthor. 
245 14 The pop-up pitch :|bthe two-hour creative sprint to the 
       most persuasive presentation of your life /|cDan Roam. 
250    First edition. 
264  1 New York :|bPublicAffairs,|c2021. 
300    x, 189 pages :|billustrations (some color) ;|c25 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references (page 189). 
505 00 |tWelcome to the pop-up pitch --|tWhy the pop-up is the 
       perfect for you most persuasive meetings --|tSee your own 
       thinking using the Visual Decoder --|tWith your Visual 
       Decoder, let your pictures do the talking --|tIntermission
       : Pause & percolate with your pictures --|tMeet the 10-
       page pitch. It's storytelling time --|tGrand tour of the 
       10-page pitch --|tThree full pop-up pitch examples : small,
       medium, and extra-large --|tPractice and polish for the 
       presentation of your life. 
520    "The Pop-Up Pitch is a radical new approach to help you 
       create the perfect presentation, combining three key 
       elements of persuasive storytelling-simple pictures, clear
       words, and powerful emotions-that together motivate 
       audiences to pay attention, learn something new, and make 
       effective decisions. The Pop-Up Pitch weaves together the 
       latest insights on visual cognition, behavioral economics,
       and classic story structures in an easy-to-learn and 
       inspiring storytelling algorithm. In this new era of 
       remote, work and online presenting, it delivers powerful 
       and persuasive outcomes for time-limited professionals 
       dealing with complex ideas, attention-deficit audiences, 
       and the evolving challenges of modern meetings"--
       |cProvided by publisher. 
650  0 Business presentations. 
650  0 Business communication. 
650  0 Storytelling. 
650  0 Persuasion (Psychology)