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Author Clark, Ruth Colvin.

Title Graphics for learning : proven guidelines for planning, designing, and evaluating visuals in training materials / Ruth Colvin Clark, Chopeta Lyons. [O'Reilly electronic resource]

Imprint San Francisco : Pfeiffer, ©2004.
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Description 1 online resource (xxvii, 504 pages) : illustrations
text file
Bibliography Includes bibliographical references (pages 453-463) and index.
Summary "Graphics for Learning teaches you how to design effective graphics for print or online and computer-generated materials--multimedia, texts, working aids, and slides--that will maximize learning, understanding, and reasoning. Based on solid research on how people learn, this crucial resource contains best practices and shows you how to go beyond the visible features of graphics to plan visuals that are based on their communication and psychological functions. Written by instructional design experts Ruth Colvin Clark and Chopeta Lyons, Graphics for Learning includes a graphic design model that guides you through the visual planning process--from needs assessment through production. No matter how much or little expertise you have working with graphics, this book will help you boost your return on investment by giving you the information you need to design and implement the most effective visuals."--Resource description page.
Contents Introduction to Section 2: How to Use Visuals to Support Psychological Learning Processes -- Introduction to Section 3: How to Visualize Lesson Content -- Introduction to Section 4: How to Plan and Communicate Your Visuals.
Access Use copy Restrictions unspecified star MiAaHDL
Reproduction Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2011. MiAaHDL
System Details Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
Processing Action digitized 2011 HathiTrust Digital Library committed to preserve pda MiAaHDL
Subject Employees -- Training of -- Audio-visual aids -- Handbooks, manuals, etc.
Visual aids -- Handbooks, manuals, etc.
Visual education -- Handbooks, manuals, etc.
Business education -- Audio-visual aids -- Handbooks, manuals, etc.
Learning, Psychology of.
Personnel -- Formation -- Aides audiovisuelles -- Guides, manuels, etc.
Matériel visuel -- Guides, manuels, etc.
Enseignement visuel -- Guides, manuels, etc.
Enseignement commercial -- Aides audiovisuelles -- Guides, manuels, etc.
Psychologie de l'apprentissage.
Employees -- Training of -- Audio-visual aids -- Handbooks, manuals, etc.
Visual aids -- Handbooks, manuals, etc.
Visual education -- Handbooks, manuals, etc.
Business education -- Audio-visual aids -- Handbooks, manuals, etc.
Learning, Psychology of.
Business education -- Audio-visual aids.
Employees -- Training of -- Audio-visual aids.
Learning, Psychology of.
Visual aids.
Visual education.
Genre Handbooks and manuals.
Added Author Lyons, Chopeta C.
Other Form: Print version: Clark, Ruth Colvin. Graphics for learning. San Francisco : Pfeiffer, 2004 078796994X (OCoLC)55635304
ISBN 078796994X
9780787969943
Standard No. 9780787969943
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