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020 9781639290703 (sound recording : hoopla Audio Book)
020 1639290702 (sound recording : hoopla Audio Book)
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028 42 MWT14341879
037 14341879|bMidwest Tape, LLC|nhttp://www.midwesttapes.com
040 Midwest|erda
082 04 338.7/62/92250973|223
099 eAudiobook hoopla
099 eAudiobook hoopla
100 1 Bouchard, Craig T.
245 14 The Caterpillar way :|blessons in leadership, growth, and
shareholder value|h[Hoopla electronic resource] /|cCraig
T. Bouchard and James V. Koch.
250 Unabridged.
264 1 [United States] :|bMcGraw Hill-Ascent Audio,|c2013.
264 2 |bMade available through hoopla
300 1 online resource (1 audio file (9hr., 38 min.)) :
|bdigital.
336 spoken word|bspw|2rdacontent
337 computer|bc|2rdamedia
338 online resource|bcr|2rdacarrier
344 digital|hdigital recording|2rda
347 data file|2rda
506 Digital content provided by hoopla.
511 1 Read by Gary MacFadden.
520 The New York Times Bestseller! How one tenacious company
found the drive to succeed-on a global scale In the early
1980s, Caterpillar, Inc. lost one million dollars per day
for three consecutive years. Its continuing existence came
into question. Today, "CAT" is the world's most profitable
manufacturer of construction and mining equipment and
large engines. The now legendary global company made
numerous well-calculated, though risky decisions for three
consecutive decades-in the process scaling to heights
unimaginable to even the finest business enterprises. How
did they do it? The Caterpillar Way. Senior management at
CAT facilitated the authors' one-year odyssey through the
hallways and intriguing history of the construction
industry giant. This inspiring book takes you behind the
scenes with the CEOs, executive vice presidents, managers,
dealers, customers, union bosses, and Wall Street analysts
who were players in Caterpillar's drive to global
dominance. You'll discover: CAT's change-or-die approach
to restructuring How a local firm from central Illinois
became a local firm on a global basis The secret behind
Caterpillar's decades-long revenue explosion How to use
branding and product financing effectively What true
dedication and commitment to Six Sigma really entails Why
Caterpillar became the mecca for HR officers negotiating
with unions The authors' prediction of CAT's stock price
through 2020 The Caterpillar Way provides essential
management lessons in powerful behind-the-scenes stories.
You'll learn how the Caterpillar leaders responded quickly
to changing markets, allocated capital efficiently
throughout the firm, and nourished a cultish team spirit
that wins. Innovative leaders make game-changing
decisions. If any company is built to last, it's
Caterpillar, Inc. With its trademark yellow trucks, cranes,
machinery and engines, this home-grown manufacturer has
survived more than its share of ups and downs to become
the #1 industry leader of construction equipment in the
world. The Caterpillar Way reveals, for the first time,
the remarkable inside story, written with full access to
the way CAT runs its business, from bottom to top. They
blaze their own trail. This is The Caterpillar Way.
538 Mode of access: World Wide Web.
610 20 Caterpillar Tractor Company.
650 0 Tractor industry|zUnited States|xManagement.
700 1 Koch, James V.,|d1942-
700 1 McFadden, Gary.|4nrt
710 2 hoopla digital.
856 40 |uhttps://www.hoopladigital.com/title/
14322757?utm_source=MARC|zInstantly available on hoopla.
856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/
mha_9781639290703_180.jpeg