LEADER 00000cam  2200325 i 4500 
003    DLC 
005    20200706085655.5 
008    200221s2020    nyua     b    001 0 eng   
010      2020007250 
020    9781984826695|q(hardcover) 
040    DLC|beng|erda|cDLC|dIMmBT|dNjBwBT|dUtOrBLW 
042    pcc 
043    a-ja--- 
092    306.30952|bALT 
100 1  Alt, Matt,|eauthor. 
245 10 Pure invention :|bhow Japan's pop culture conquered the 
       world /|cMatt Alt. 
250    First edition. 
264  1 New York :|bCrown,|c[2020] 
300    352 pages :|billustrations ;|c24 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references (pages 301-339) and 
       index. 
520    "The untold story of how Japan became a cultural 
       superpower through the fantastic inventions that captured-
       and transformed-the world's imagination. The Walkman. 
       Karaoke. Pikachu. Pac-Man. Akira. Emoji. We've all fallen 
       in love with one or another of Japan's pop-culture 
       creations, from the techy to the wild to the super-kawaii.
       But as Japanese media veteran Matt Alt proves in this 
       brilliant investigation of Tokyo's pop-fantasy complex, we
       don't know the half of it. Japan's toys, gadgets, and 
       fantasy worlds didn't merely entertain. They profoundly 
       transformed the way we live. In the 1970s and '80s, Japan 
       seemed to exist in some near future, soaring on the 
       superior technology of Sony and Toyota while the West 
       struggled to catch up. Then a catastrophic 1990 stock-
       market crash ushered in the "lost decades" of deep 
       recession and social dysfunction. The end of the boom 
       times should have plunged Japan into irrelevance, but 
       that's precisely when its cultural clout soared-when, once
       again, Japan got to the future a little ahead of the rest 
       of us. Hello Kitty, the Nintendo Entertainment System, and
       entertainment empires like Pokémon and Dragon Ball Z were 
       more than marketing hits. Artfully packaged, dangerously 
       cute, and dizzyingly fun, these products made Japan the 
       forge of the world's fantasies, and gave us new tools for 
       coping with trying times. They also transformed us as we 
       consumed them-connecting as well as isolating us in new 
       ways, opening vistas of imagination and pathways to 
       revolution. Through the stories of an indelible group of 
       artists, geniuses, and oddballs, Pure Invention reveals 
       how Japanese ingenuity remade global culture and may have 
       created modern life as we know it. It's Japan's world; 
       we're just gaming, texting, singing, and dreaming in it"--
       |cProvided by publisher. 
650  0 Toy industry|zJapan|xHistory. 
650  0 Video games industry|zJapan|xHistory. 
650  0 Amusements|zJapan|xHistory. 
651  0 Japan|xCivilization|y1945-