| Description |
1 online resource (1 audio file (600 min.)) : digital. |
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digital digital recording rda |
|
data file rda |
| Access |
Digital content provided by hoopla. |
| Performer |
Read by Sean Pratt. |
| Summary |
An essential guide for leaders who want to use social media to be "open" while maintaining control "Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. The author lays out the steps that leaders must take to transform their organizations and themselves into being "open" -and exactly what that will mean. - Shows how to use social media to become an open organization - Offers basic advice for leaders who are adapting to the new era of openness in the marketplace - The author Charlene Li is one of the foremost experts on social media and technologies In easy-to-understand language, this audio book will help leaders orient themselves to social networking and other technological advances. |
| System Details |
Mode of access: World Wide Web. |
| Subject |
Leadership.
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Technology -- Influence -- Leadership.
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Online social networks.
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| Added Author |
Pratt, Sean, narrator.
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hoopla digital.
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| ISBN |
9781469089430 (sound recording : hoopla Audio Book) |
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1469089432 (sound recording : hoopla Audio Book) |
| Music No. |
MWT12162094 |
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