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001    741517513 
003    OCoLC 
005    20240129213017.0 
006    m     o  d         
007    cr unu|||||||| 
008    110718s2012    inua    o     000 0 eng d 
035    (OCoLC)741517513 
037    CL05000000100|bSafari Books Online 
040    UMI|beng|epn|cUMI|dOCLCQ|dOCLCF|dOCLCQ|dYDX|dOCLCQ|dOCLCO
       |dOCLCQ|dOCLCL 
049    INap 
082 04 658.8/72 
082 04 658.8/72|qOCoLC|223/eng/20230216 
099    eBook O’Reilly for Public Libraries 
100 1  Montes de Oca, Wendy. 
245 10 Content is cash :|bleveraging great content and the web 
       for increased traffic, sales, leads, and buzz /|cWendy 
       Montes de Oca.|h[O'Reilly electronic resource] 
250    1st ed. 
260    Indianapolis, Ind. :|bQue Pub.,|c©2012. 
300    1 online resource (171? pages) :|billustrations 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
505 0  Content rules! -- Online content syndication : what you 
       need to know -- The power of search : understanding search
       engine optmization for more effective content-based 
       marketing efforts -- What came first? : the guerilla or 
       the web? -- What is content? -- Learning and leveraging 
       the SONAR content distribution model -- SEO for SONAR : 
       how to get found by search engines -- SONAR in action : 
       results and analytics -- Monetize the traffic : blueprint 
       to building a site that leverages SONAR -- Your online 
       marketing mix : dovetailing SONAR with other high-
       performing internet marketing tactics -- How to write 
       great, free content (that gets read and passed around!) --
       The best SONAR platforms : my personal list. 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Internet marketing. 
650  0 Marketing|xComputer programs. 
650  0 Strategic planning|xComputer programs. 
650  6 Marketing sur Internet. 
650  6 Marketing|xLogiciels. 
650  7 Internet marketing.|2fast|0(OCoLC)fst00977272 
650  7 Marketing|xComputer programs.|2fast|0(OCoLC)fst01010177 
650  7 Strategic planning|xComputer programs.|2fast
       |0(OCoLC)fst01134375 
776 08 |iPrint version:|aMontes de Oca, Wendy.|tContent is cash.
       |b1st ed.|dIndianapolis, Ind. : Que Pub., ©2011
       |z9780789741080|w(DLC)  2011020685|w(OCoLC)706020163 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
       learning.oreilly.com/library/view/~/9780132696050/?ar
       |zAvailable on O'Reilly for Public Libraries 
938    YBP Library Services|bYANK|n14850897 
994    92|bJFN