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Author Gough, Leo.

Title How the stock market really works / Leo Gough. [O'Reilly electronic resource]

Edition 5th ed.
Imprint Harlow, England ; New York : Financial Times Prentice Hall, ©2011.
QR Code
Description 1 online resource (xiii, 320 pages) : illustrations.
Series Financial times guides
Financial times guides.
Note Series taken from cover.
Includes index.
Summary "Whether you are new to investing, or already have a share portfolio, this is an intelligent guidebook to the often confusing world of investing. Written especially for the ordinary investor, it will provide you with the key strategies you need to make money on the stock market."--Back cover.
Contents Cover -- How the stock market really works -- Contents -- Introduction -- The 'guerrilla investor' -- The 'guerrilla investor' concept -- Asset allocation -- a powerful strategy -- Choosing a financial adviser -- What is a risky investment? -- Summary -- Shares -- What are shares for? -- Why shares exist -- the capital markets -- Stock exchanges -- Buying and selling shares -- Collective investments -- The world's stock markets -- American Depositary Receipts (ADRs) -- Stock indices -- Individual Savings Accounts (ISAs) -- Summary -- Bonds -- Bonds for guerrillas -- using bonds for specific goals -- The market for bonds -- Rating bonds -- Gilts -- The other risks of bonds -- The varieties of bonds -- Auctioning new issues -- The price of bonds -- Understanding yields -- Summary -- Assessing companies -- issues and opportunities -- Why do companies issue shares? -- Financial statements -- Corporate governance -- Investment opportunities -- new issues -- Investment opportunities -- mergers and acquisitions -- When companies get into trouble -- Summary -- Investment theories and strategies -- Fundamental analysis -- Discounted cash flow (DCF) -- The efficient market -- Index investing -- Understanding volatility -- Risk and risk-adjusted performance -- Value investing -- Growth investing -- Small companies or large companies? -- Market timing -- Technical analysis -- pure voodoo? -- Summary -- Foreign exchange -- Avoiding the great travel money rip-off -- The Bretton Woods system -- The floating rate system -- The balance of payments -- Market sentiment -- The foreign exchange market -- Forward exchange -- Predicting exchange rates -- Currencies for guerrillas -- Summary -- Derivatives -- Commodities -- Futures -- Financial futures -- Options -- Spread betting -- tax-free investing? -- Derivatives -- the casualties -- Hedge funds -- Structured products.
Subject Stock exchanges.
Stocks.
Investments.
Investments
Bourse.
Actions (Titres de société)
Investissements.
stock exchanges.
Investments
Stock exchanges
Stocks
Bourse.
Other Form: Print version: Gough, Leo. How the stock market really works. 5th ed. Chichester, West Sussex, UK ; New York : Financial Times Prentice Hall, ©2011 9780273743552 (DLC) 2011024733 (OCoLC)703205546
ISBN 9780273743569 (electronic bk.)
0273743562 (electronic bk.)
(pbk.)
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