LEADER 00000nim a22005295a 4500 
003    MWT 
005    20211214074205.1 
006    m     o  h         
007    sz zunnnnnuned 
007    cr nnannnuuuua 
008    211213s2021    xxunnn es      i  n eng d 
020    9781663705709 (sound recording : hoopla Audio Book) 
020    1663705704 (sound recording : hoopla Audio Book) 
029    https://d2snwnmzyr8jue.cloudfront.net/
       gil_9781663705709_180.jpeg 
028 42 MWT14738010 
037    14738010|bMidwest Tape, LLC|nhttp://www.midwesttapes.com 
040    Midwest|erda 
082 04 332.660973|223 
099    eAudiobook hoopla 
099    eAudiobook hoopla 
100 1  Smith, Winthrop H.,|cJr.,|eauthor. 
245 10 Catching lightning in a bottle :|bhow Merrill Lynch 
       revolutionized the financial world|h[Hoopla electronic 
       resource] /|cWinthrop H. Smith Jr. 
250    Unabridged. 
264  1 [United States] :|bAscent Audio,|c2021. 
264  2 |bMade available through hoopla 
300    1 online resource (1 audio file (22hr., 38 min.)) :
       |bdigital. 
336    spoken word|bspw|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
344    digital|hdigital recording|2rda 
347    data file|2rda 
506    Digital content provided by hoopla. 
511 1  Read by Allan Robertson. 
520    In 1939 Charles E. Merrill and Winthrop H. Smith came up 
       with a radical idea for investing: democratize the stock 
       marketing and bring Wall Street to Main Street. Together 
       they created a company that would earn the trust of small 
       investors by putting their clients interest first. To 
       achieve this they set down a series of guidelines for 
       employees that came to be known as the Principles. While 
       the rest of Wall Street scoffed, Merrill and Smith put 
       their idea into action. Merrill Lynch expanded capital 
       markets and fueled the growth of the American economy 
       after World War II. In 1974, Winthrop H. Smith Jr. came to
       work for the company that his late father had co-led for 
       21 years, starting in the bull pen as an entry-level 
       investment banking associate. He rose steadily, working 
       not only in investment banking but also in marketing, 
       human resources, finance, and sales management. But in 
       2001, Smith chose to end his successful Wall Street career
       in its 28th year for one simple compelling reason. He 
       believed that the new CEO, E. Stanley ONeal, did not 
       understand the Principles, nor did he appreciate the 
       nurturing culture and valuesknown collectively as Mother 
       Merrillthat has made the firm one of the most successful 
       and respected companies in the world. Without these in 
       place, Smith was sure the company would falter. He was 
       right. Catching Lightening in a Bottlethe first history of
       Merrill Lynchtraces its impact on the world of finance 
       from the day Charlie Merrill opened his one-man shop in 
       1914 to the final shareholder meeting prior to its 
       acquisition by Bank of America in 2008. 
538    Mode of access: World Wide Web. 
600 10 Smith, Winthrop H.,|d1893-1961. 
600 10 Merrill, Charles,|d1885-1956. 
610 20 Merrill Lynch & Co. (1915-1940) 
610 20 Merrill Lynch, Pierce, Fenner & Smith, inc. 
610 20 Merrill Lynch & Co. (1973- ) 
650  0 Stockbrokers|zUnited States|vBiography. 
650  0 Securities industry|zUnited States|xHistory. 
650  0 Financial services industry|zUnited States|xHistory. 
700 1  Robertson, Allan. 
710 2  hoopla digital. 
856 40 |uhttps://www.hoopladigital.com/title/
       14738010?utm_source=MARC|zInstantly available on hoopla. 
856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/
       gil_9781663705709_180.jpeg