This heading is used as a genre/form heading for radio announcements aired by or on behalf of nonprofit or governmental organizations to persuade the audience to take some specific action or adopt a favorable view toward a service, institution, or cause. Radio programs aired by or on behalf of nonprofit or governmental organizations to promote the common well-being or general welfare of society are entered under Public service radio programs.
Radio audiences. : Ratings analysis : audience measurement and analytics / James G. Webster, Patricia F. Phalen and Lawrence W. Lichty. [O'Reilly electronic resource]
2014
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Radio audiences -- United States. : NPR classic driveway moments : radio stories that won't let you go [Hoopla electronic resource].
Radio broadcasters. : Beyond powerful radio : a communicator's guide to the Internet Age : news, talk, information & personality for broadcasting, podcasting, internet, radio / Valerie Geller ; edited by Turi Ryder. [O'Reilly electronic resource]
Radio broadcasting -- Aesthetics. : Making radio : early radio production and the rise of modern sound culture [Hoopla electronic resource] / Shawn VanCour.