| Description |
1 online resource |
| Note |
Title from content provider. |
| Summary |
Budgets and Markets highlights the decisions involved in budgeting and marketing European films. It looks at the origin, development, production, distribution, financing and profit of thirteen European films, including such critical and popular successes as Tacones Lejones (High Heels) by Pedro Almodovar; Oci Ciornie (Dark Eyes) by Nikita Mikhalkov; Peter's Friends by Keneth Branagh and La Discrete by Christian Vincent. Detailed financial data is reinforced by interviews with the producers of each film. The core of the analysis is based on the question 'Was this film made at the right price for the right market?'. |
| Subject |
Motion picture industry -- Economic aspects -- Europe.
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Motion pictures -- Europe -- Marketing.
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Cinéma -- Industrie -- Aspect économique -- Europe. |
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Motion picture industry -- Economic aspects |
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Motion pictures -- Marketing |
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Europe |
| ISBN |
9781135102678 |
|
1135102678 |
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