Description |
xii, 225 pages : illustrations ; 23 cm |
Note |
"A Hollywood memoir"--Dust jacket. |
Bibliography |
Includes bibliographical references and indexes. |
Contents |
Finding my "and" -- Locked doors, severed heads, and the early history of test screenings -- The lights in minneapolis -- The girl in the black cocktail dress -- Know thy audience -- From straight to DVD to five f*cking sequels -- Scores settle scores -- When bad things happen to good movies -- It's like seeing your lover naked for the first time -- Spock, Laddie, and lessons in managing highly emotional individuals. |
Summary |
Looks at the often secretive process of audience testing Hollywood movies and how it can help shape movies, with first-hand accounts from directors such as Ron Howard, Cameron Crowe, Drew Barrymore and Ed Zwick. |
Subject |
Motion picture audiences.
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Motion pictures -- Production and direction.
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Motion picture industry.
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Added Author |
Hayman, Darlene, 1954- author.
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Meledandri, Chris, writer of foreword.
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Added Title |
Audienceology : how moviegoers shape the films we love |
ISBN |
9781982186678 (hardcover) |
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1982186674 (hardcover) |
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