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Author Marr, Bernard, author.

Title Extended reality in practice : 100+ amazing ways virtual, augmented and mixed reality are changing business and society [Hoopla electronic resource] / Bernard Maar.

Edition Unabridged.
Publication Info. [United States] : Ascent Audio, 2021.
Made available through hoopla
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Description 1 online resource (1 audio file (7hr., 28 min.)) : digital.
digital digital recording rda
data file rda
Access Digital content provided by hoopla.
Cast Read by Dennis Kleinman.
Summary Extended reality (XR for short), which encompasses virtual reality, augmented reality, and mixed reality-is one of the biggest business trends of today. It refers to the use of technology to create more immersive digital experiences which are promising to transform many businesses and industries. In this book, Bernard Marr explains the role of XR in providing innovative business solutions for companies of varying sizes and across different industries. He introduces the three main branches of extended reality, virtual, augmented, and mixed reality. You will discover how businesses and organizations are implementing the technology, with case examples, including some of the world's biggest brands, to showcase how they are starting to use XR in practice. Extended Reality in Practice is a must-listen for anyone wanting to learn exciting and entirely new ways for people to experience the world around them, and for businesses, new ways to connect and engage with customers and improve business processes.
System Details Mode of access: World Wide Web.
Subject Mixed reality -- Industrial applications.
Human-computer interaction.
Added Author Kleinman, Dennis.
hoopla digital.
ISBN 9781663714213 (sound recording : hoopla Audio Book)
1663714215 (sound recording : hoopla Audio Book)
Music No. MWT14220543
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