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003    MWT 
005    20220708123339.0 
006    m     o  d         
007    cr cn||||||||| 
008    161023s2016    xxu    es     000 0 eng d 
020    9781483579610|q(electronic bk.) 
020    1483579611|q(electronic bk.) 
029    https://d2snwnmzyr8jue.cloudfront.net/
       vsa_9781483579610_180.jpeg 
028 42 MWT11749795 
037    11749795|bMidwest Tape, LLC|nhttp://www.midwesttapes.com 
040    Midwest|erda 
099    eBook hoopla 
099    eBook hoopla 
100 1  Marrone II, Anthony A. 
245 14 The social media marketing blueprint for lawyers|h[Hoopla 
       electronic resource] /|cAnthony A. Marrone, II, Esq. 
264  1 [United States] :|bBookBaby,|c2016. 
264  2 |bMade available through hoopla 
300    1 online resource 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
347    text file|2rda 
506    Digital content provided by hoopla. 
520    Have you thought about marketing your professional 
       services on social media, but didn't know how to begin? 
       Did you think: I already have a personal profile on 
       Facebook and my account on LinkedIn, should I use those? 
       Do I really need to know about Twitter and Instagram, or 
       are those just for kids? Dipping your toes into the social
       media waters can be an overwhelming step for many 
       professionals, especially when you consider the ethical 
       issues involved with advertising and the need for constant
       vigilance for reputation management in the digital age. 
       Practicing attorney and social media enthusiast, Anthony 
       Marrone, sought to solve those problems for his own law 
       practice, and in doing so wrote a book, which draws 
       together his research and provides concrete examples of 
       how to use social media in your law practice. In exploring
       the social media field he quickly realized there is not a 
       lot of guidance to attorneys for using these platforms as 
       marketing tools. The books covers a wide-range of topics 
       and there are actionable steps that the novice and the 
       expert social media user can utilize to generate an 
       increased following on any social media platform. Likewise,
       the book can be used as a manual for solo practitioners 
       who may have a general law practice or a niche, or by big 
       firm legal marketers looking to gain an edge on their 
       competitors by helping their firm generate top-notch 
       social media content. Some of the things you'll learn 
       include: - Creating unique and engaging content for all 
       social media platforms; - Establishing a social media plan
       to consistently and regularly market your practice; - 
       Complying with all ethical rules and regulations while 
       getting ahead of your competition using the latest 
       industry trends. Whether you are a social media novice, or
       consider yourself an expert looking to pick up the newest 
       techniques and trends, learn how to market yourself and 
       your law firm using ethically appropriate social media 
       marketing strategies proven successful by some of the 
       biggest companies in the world. 
538    Mode of access: World Wide Web. 
650  0 Internet in legal services|zUnited States. 
650  0 Lawyers|xSocial networks|zUnited States. 
650  0 Lawyers|zUnited States|vHandbooks, manuals, etc. 
650  0 Social media|zUnited States. 
650  0 Online social networks|zUnited States. 
650  0 Electronic books. 
710 2  hoopla digital. 
856 40 |uhttps://www.hoopladigital.com/title/
       11749795?utm_source=MARC|zInstantly available on hoopla. 
856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/
       vsa_9781483579610_180.jpeg