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Author Vaidhyanathan, Siva.

Title The Googlization of everything : (and why we should worry) / Siva Vaidhyanathan.

Publication Info. Berkeley : University of California Press, [2011]
©2011
Bookmark link: https://library.naperville-lib.org:444/record=b1488375~S1
Location Call No. Status
 95th Street Adult Nonfiction  338.761025 VAI    AVAILABLE
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Description xiv, 265 pages ; 24 cm
Bibliography Includes bibliographical references and index.
Contents Introduction : the gospel of Google -- "Render unto Caesar": how Google came to rule the web -- Google's ways and means : faith in aptitude and technology -- The Googlization of us : universal surveillance and infrastructural imperialism -- The Googlization of the world : prospects for a global public sphere -- The Googlization of knowledge : the future of books -- The Googlization of memory : filters and the fracturing of knowledge -- Conclusion : the human knowledge project.
Subject Google (Firm)
Internet industry -- Social aspects.
Internet -- Social aspects.
ISBN 9780520258822 (cloth : alk. paper)
0520258827 (cloth : alk. paper)
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