LEADER 00000nim a22004815a 4500 
003    MWT 
005    20191125062929.0 
006    m     o  h         
007    sz zunnnnnuned 
007    cr nnannnuuuua 
008    190621s2018    xxunnn es      i  n eng d 
020    9780062879554 (sound recording : hoopla Audio Book) 
020    0062879553 (sound recording : hoopla Audio Book) 
029    https://d2snwnmzyr8jue.cloudfront.net/
       hpc_9780062879554_180.jpeg 
028 42 MWT12119646 
037    12119646|bMidwest Tape, LLC|nhttp://www.midwesttapes.com 
040    Midwest|erda 
082 04 338.7/61526|223 
099    eAudiobook hoopla 
099    eAudiobook hoopla 
100 1  Kilday, Bill,|eauthor. 
245 10 Never lost again :|bthe Google mapping revolution that 
       sparked new industries and augmented our reality|h[Hoopla 
       electronic resource] /|cBill Kilday. 
250    Unabridged. 
264  1 [United States] :|bHarperAudio,|c2018. 
264  2 |bMade available through hoopla 
300    1 online resource (1 audio file (10hr., 02 min.)) :
       |bdigital. 
336    spoken word|bspw|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
344    digital|hdigital recording|2rda 
347    data file|2rda 
506    Digital content provided by hoopla. 
511 0  Read by Rob Shapiro. 
520    As enlightening as The Facebook Effect, Elon Musk, and 
       Chaos Monkeys - the compelling, behind-the-scenes story of
       the creation of one of the most essential applications 
       ever devised, and the rag-tag team that built it and 
       changed how we navigate the world. Never Lost Again 
       chronicles the evolution of mapping technology - the 
       "overnight success twenty years in the making." Bill 
       Kilday takes us behind the scenes of the tech's 
       development, and introduces to the team that gave us not 
       only Google Maps but Google Earth, and most recently, 
       Pokémon GO. He takes us back to the beginning to Keyhole -
       a cash-strapped startup mapping company started by a small
       -town Texas boy named John Hanke, that nearly folded when 
       the tech bubble burst. While a contract with the CIA kept 
       them afloat, the company's big break came with the first 
       invasion of Iraq; CNN used their technology to cover the 
       war and made it famous. Then Google came on the scene, 
       buying the company and relaunching the software as Google 
       Maps and Google Earth. Eventually, Hanke's original 
       company was spun back out of Google, and is now 
       responsible for Pokémon GO and the upcoming Harry Potter: 
       Wizards Unite. Kilday, the marketing director for Keyhole 
       and Google Maps, was there from the earliest days, and 
       offers a personal look behind the scenes at the tech and 
       the minds developing it. But this book isn't only a look 
       back at the past; it is also a glimpse of what's to come. 
       Kilday reveals how emerging map-based technologies 
       including virtual reality and driverless cars are going to
       upend our lives once again. Never Lost Again shows us how 
       our worldview changed dramatically as a result of vision, 
       imagination, and implementation. It's a crazy story. And 
       it all started with a really good map. 
538    Mode of access: World Wide Web. 
650  0 Maps|xComputer network resources. 
650  0 Geographic information systems|xSocial aspects. 
650  0 Digital mapping. 
650  0 Internet in cartography. 
700 1  Shapiro, Rob,|enarrator. 
710 2  hoopla digital. 
856 40 |uhttps://www.hoopladigital.com/title/
       12119646?utm_source=MARC|zInstantly available on hoopla. 
856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/
       hpc_9780062879554_180.jpeg