How to protect (or destroy) your reputation online : the essential guide to avoid digital damage, lock down your brand, and defend your business / John P. David.
Includes bibliographical references (pages 211-216) and index.
Summary
"How to Protect (or Destroy) Your Reputation Online" is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie s List. John also shows you how to deal with revenge porn, hate blogs, Google s right to be forgotten in Europe, the business of online complaint sites, even the covert ops of reputation management." -- Goodreads