| Description |
1 online resource (1 volume) : illustrations |
| Contents |
Why Google+ is the most important tool for your nonprofit -- Getting started on Google+ -- Getting your nonprofit on Google+ -- The power of Google+ hangouts -- Using Google+ in the process of fundraising -- Engaging your donors with Google+ -- Using Google + to ask for money and advocacy -- Using Google+ to thank donors -- It's your turn. |
| Summary |
Google+ for Nonprofits will show you fast, free, and extremely low-cost ways to put it to work. Author Marc A. Pitman, creator of FundraisingCoach.com, is one of the world's leading non-profit fundraising consultants. He knows what works. He'll show you how to use Google+ to interact more flexibly with board, staff, and donors ... easily and centrally build and run your presence on Facebook, Twitter, and LinkedIn; videoconference with your team, anywhere on Earth; even influence millions of Google searches by people who've never even heard of Google+! Haven't used Google+ before (or even Facebook)? No sweat: Pitman gently acclimates you, writing from the viewpoint of a non-profit pro who knows you already have a full-time job! You'll find expert tips for everything from uploading images to getting board buy-in. Next, you'll walk through using Google+ to improve your entire donor relations cycle: research, engage, ask, and love . Pitman helps you discover what people are already saying about your cause-and then respectfully engage, involve, and thank them. To make it all 100% real, "Putting It Into Practice" sections interview leading non-profit Google+ practitioners-including a Monterey Bay Aquarium innovator who's achieved truly amazing results. Whether you're a fundraising specialist, non-profit marketer, manager, or executive director, this book empowers you with today's #1 new secret of fundraising success: Google+. |
| Subject |
Google+ (Electronic resource)
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Google+ (Electronic resource) |
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Nonprofit organizations -- Information technology.
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Nonprofit organizations -- Marketing.
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Internet marketing.
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Online social networks.
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Fund raising.
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Fund Raising |
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Associations sans but lucratif -- Technologie de l'information. |
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Associations sans but lucratif -- Marketing. |
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Marketing sur Internet. |
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Réseaux sociaux (Internet) |
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Collecte de fonds. |
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fund raising. |
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Fund raising |
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Internet marketing |
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Nonprofit organizations -- Marketing |
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Online social networks |
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Management. |
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Business & Economics. |
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Management Styles & Communication. |
| Added Title |
Google plus for nonprofits |
| Other Form: |
Print version: Pittman, Marc. Google+ for nonprofits. Indianapolis, Ind. : Que, ©2013 078974998X (DLC) 2012026598 (OCoLC)800720362 |
| ISBN |
9780133105001 |
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0133105008 |
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078974998X |
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9780789749987 |
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