Pre-suasion [UNABRIDGED sound recording] : a revolutionary way to influence and persuade / New York times bestselling author of Influence, Robert Cialdini.
8 audio discs (approx. 9.5 hr.) : CD, digital audio ; 4 3/4 in.
digital rda
audio file CD audio rda
Performer
Read by John Bedford Lloyd with opening comments from the author.
Summary
Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's listeners to render them most receptive.