| Description |
1 online resource (xvi, 294 pages) : illustrations (chiefly color) |
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text file rda |
| Summary |
Miss Jessie'sMiss Jessie's chronicles the Branch sisters' remarkable story. When they were children, their stern father encouraged them to become self-reliant and not to depend on their looks to get ahead. Taking this message to heart, they blossomed into business owners and leaders in their field, using ingenuity and without borrowing a dime. They soaked up the entrepreneurial and creative culture of the early hip-hop era on the streets of Brooklyn in the late 1990s, and in the high-end salons of Manhattan. They blended these inspirations to establish a business that has gone from their kitchen table to the shelves of major retailers around the globe, revolutionizing the hair-care industry. A charming and enlightening look at the women behind the brand, Miss Jessie's is chock-full of entertaining stories and invaluable instruction that can be applied to any business: an authentic expression that the American Dream is possible. |
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The author recalls how she and her sister used the lessons in self-reliance learned from their father and grandmother, Miss Jessie, to establish a popular salon and successful brand of specialized hair care products, and offers guidance for readers on using these lessons in business. |
| System Details |
Requires Boundless App. |
| Subject |
Branch, Miko.
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Branch, Titi.
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Miss Jessie's (Salon)
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Success in business.
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Miss Jessie's, LLC.
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Beauty shops -- Management -- Case studies.
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Hair preparations industry -- Management -- Case studies.
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New business enterprises -- Management -- Case studies.
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African American women -- Biography.
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African American businesspeople -- Biography.
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Businesspeople -- United States -- Biography.
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African American business enterprises -- Case studies.
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Hairdressing of Blacks.
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African American business enterprises. |
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African American businesspeople. |
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African American women. |
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Beauty shops -- Management. |
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Businesspeople. |
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Hair preparations industry -- Management. |
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Hairdressing of Blacks. |
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New business enterprises -- Management. |
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United States. |
| Genre |
Electronic books. |
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Biography.
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Case studies.
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| Other Form: |
Electronic reproduction of (manifestation): Branch, Miko. Miss Jessie's New York, NY : Amistad, an imprint of HarperCollins Publishers, [2015] 9780062329189 (NjBwBT)bl2015015511 (OCoLC)883146202 |
| ISBN |
9780062329202 : $16.79 |
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0062329200 : $16.79 |
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