| Description |
369 pages ; 22 cm |
| Bibliography |
Includes bibliographical references (pages 314-315) and index. |
| Contents |
Einstein tweets -- Stealing Einstein's brain -- Flying, driving, and surfing with Einstein -- Einstein and E.T. -- War and Peace... and Einstein -- Einstein's miracle year -- Brand Einstein -- Einstein and time travel -- Einstein life hacks -- With a name like Einstein -- Einstein and pop culture -- Einstein in the age of fake news -- Preserving Einstein -- Einstein and the next generation. |
| Summary |
"Albert Einstein's face is still one of the most recognizable in the world and he's widely considered to be the first modern-day celebrity. While many of his discoveries continue to define our daily lives, it's not just his genius that continues to shape our world. Today, more people know Einstein as an icon rather than a theorist-decades after his death, he's a celebrity with a massive online following. The Einstein Effect shows all the ways his influence is still with us today-in our systems and in our culture. Interspersed between chapters on his long-lasting scientific legacy, author Benyamin Cohen (the mind behind Einstein's Twitter account!) also tells the story of how Einstein became an unlikely social media figure and pop culture icon in the modern age"-- Provided by publisher. |
| Subject |
Einstein, Albert, 1879-1955 -- Influence.
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Einstein, Albert, 1879-1955 -- In mass media.
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Einstein, Albert, 1879-1955 -- Public opinion.
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Science in popular culture -- United States -- History -- 21st century.
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Science in popular culture -- United States -- History -- 20th century.
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Science in mass media.
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| Genre |
Creative nonfiction.
|
| ISBN |
9781728248387 |
|
1728248388 |
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