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Author Kavin, Kim, author.

Title The dog merchants : inside the big business of breeders, pet stores, and rescuers / Kim Kavin.

Edition First Pegasus Books cloth edition.
Publication Info. New York : Pegasus Books, 2016.
Location Call No. Status
 Nichols Adult Nonfiction-NEW  636.70068 KAV    AVAILABLE
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Description xvi, 304 pages ; 24 cm
Note Includes bibliographic references (p. 273-303) and index.
Contents Setting the base price -- Luxury packaging -- Branding, by breeding -- Freelance producers -- Big production companies -- The mega-distributor -- Marketing the message -- Industry waste -- The upstart competitor -- Repackaging and rebranding -- Lemons versus steals -- The genesis and the future -- Smart shopping -- Consumer intelligence -- A note about spay/neuter -- Acknowledgments.
Summary Setting the base price -- Luxury packaging -- Branding, by breeding -- Freelance producers -- Big production companies -- The mega-distributor -- Marketing the message -- Industry waste -- The upstart competitor -- Repackaging and rebranding -- Lemons versus steals -- The genesis and the future -- Smart shopping -- Consumer intelligence -- A note about spay/neuter -- Acknowledgments.
Subject Dog industry.
Dog breeders.
Pet shops.
Dog rescue.
ISBN 9781681771403 (hbk.)
1681771403 (hbk.)
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