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001    794667950 
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099    eBook O’Reilly for Public Libraries 
100 1  Bussey, Cathy. 
245 10 Brilliant PR :|bcreate a PR sensation, whatever your 
       budget, whatever your business /|cCathy Bussey.|h[O'Reilly
       electronic resource] 
246 3  Brilliant public relations 
246 3  Public relations 
246 3  Create a public relations sensation, whatever your budget,
       whatever your business 
246 30 PR 
246 30 Create a PR sensation, whatever your budget, whatever your
       business 
260    Harlow, England ;|aNew York :|bPrentice Hall/Pearson,
       |c2011. 
300    1 online resource (xii, 154 pages) :|billustrations. 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
490 1  Brilliant 
504    Includes bibliographical references and index. 
505 0  What is PR? -- Where to start -- Understanding the media -
       - Pitching -- Your online presence -- Social networking --
       Creating a campaign -- Crisis management -- The next 
       steps. 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Public relations. 
650  0 Corporations|xPublic relations. 
650  6 Relations publiques. 
650  6 Sociétés|xRelations publiques. 
650  7 public relations.|2aat 
650  7 Corporations|xPublic relations|2fast 
650  7 Public relations|2fast 
776 08 |iPrint version:|aBussey, Cathy.|tBrilliant PR.|dHarlow, 
       England ; New York : Prentice Hall/Pearson, 2011
       |z9780273746584|w(DLC)  2011007574|w(OCoLC)703205541 
830  0 Brilliant. 
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       |zAvailable on O'Reilly for Public Libraries 
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938    Coutts Information Services|bCOUT|n19071298|c19.99 USD 
938    ProQuest MyiLibrary Digital eBook Collection|bIDEB|n327555
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