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003    CaSfKAN 
005    20140801123731.0 
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007    vz uzazuu 
007    cr una---unuuu 
008    140819p20142008cau039        o   vleng d 
028 52 1064969|bKanopy 
035    (OCoLC)895197681 
040    UtOrBLW|beng|erda|cUtOrBLW 
245 00 Cola conquest 2.|pHow Coca-Cola took over the world.
       |h[Kanopy electronic resource] 
246 30 How Coca-Cola took over the world 
264  1 [San Francisco, California, USA] :|bKanopy Streaming,
       |c2014. 
300    1 online resource (1 video file, approximately 39 min., 9 
       sec.) :|bdigital, .flv file, sound 
336    two-dimensional moving image|btdi|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
344    digital 
347    video file|bMPEG-4|bFlash 
500    Title from title frames. 
518    Originally produced by TV Choice in 2008. 
520    This award-winning film tells the story of how Coca-Cola 
       became the world's most famous multinational company and 
       follows its quest to be the globe's number one beverage. 
       How it starts: the second World War prompts Coke's global 
       expansion as every US soldier gets a bottle of Coke for 
       five cents. Bottling plants are shifted overseas. Coca-
       Cola becomes a worldwide symbol of the American way of 
       life. In the 1960s Coke is boycotted by the US civil 
       rights movement for racist policies. By the 1980s Coca-
       Cola is top of the world's soft drinks - and then aims 
       higher. Global takeover: in France people resist "coca-
       colonisation", denouncing the drink as a threat to their 
       identity. In China Coke builds up a bottling network which
       spans the country - but is up against a long history of 
       tea drinking. In Mexico for many people Coke and Pepsi 
       become a kind of holy water. Outrages: Coke claims not to 
       interfere with local politics - but in Guatemala the 
       activities of one of its bottlers cause a scandal when 
       employees trying to start a union are murdered. Outrages 
       in other countries - most notoriously Colombia - also 
       blacken the company's name. The battle goes on: Coke's 
       quest for world domination goes on. Coke's priority is the
       emerging markets - countries like China and India. But 
       critics claim the costs to local people are too high and 
       press for government action against the company. 
538    Mode of access: World Wide Web. 
610 20 Coca-Cola Company|xHistory. 
650  0 Coca Cola (Trademark)|xHistory. 
650  0 Documentary films. 
655  7 Short films.|2lcgft 
655  7 Documentary films.|2lcgft 
710 2  Kanopy (Firm) 
856 40 |uhttps://naperville.kanopy.com/node/64970|zAvailable on 
       Kanopy 
856 42 |zCover Image|uhttps://www.kanopy.com/node/64970/external-
       image