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Author Cates, W. R. (William R.)

Title Beyond referrals : how to use the perpetual revenue system to convert referrals into high-value clients / Bill Cates. [O'Reilly electronic resource]

Imprint New York : McGraw-Hill Education, ©2013.
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Description 1 online resource (xiii, 241 pages) : illustrations
Note Includes index.
Summary You face four hurdles to gaining new clients: finding enough of the right prospects; getting their attention; making the sale; and multiplying your clients through referrals. This book shows you how to turn referrals into introductions to the prospects who are eager to hear from you. -- Edited summary from book.
Subject Business referrals.
Méthode de la boule de neige (Marketing)
Business referrals
Other Form: Print version: 0071791663 (DLC) 2012047673
ISBN 1299824730 (electronic bk.)
9781299824737 (electronic bk.)
9780071791670 (electronic bk.)
0071791671 (electronic bk.)
(alk. paper)
(alk. paper)
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