| Description |
xx, 231 pages : illustrations ; 24 cm |
| Contents |
The rise of data. Shifting winds -- Informed, enhanced, and driven data -- The battle between data and intuition -- Data's move to the front -- Big data and untapped insights -- Exploding the data universe -- The moneyball question -- Rewriting the rules of business decision-making. Forces at work -- The redesign of decision-making -- Big data's role in industry disruption -- The consequences of being information-poor -- How to make a good decision. The baseline for data-driven decision-making -- Having a direct connection with customers -- Looking forward with data -- Finding balance between data and intuition -- Putting data to work. What business can learn from sports about data (and vice versa) -- The use of data in Canadian government decision-making -- Blueprint for data-driven organizations -- Rising above the challenges to a data-driven model -- A few last thoughts on data and decision-making. |
| Summary |
"This book explores how decision-making is changing in the digital economy. The role of data and intuition will continue to rebalance as analytics take on a more significant role in how companies develop and execute strategy. Case studies explore best-in-class organizations from various sectors including pro sports, media, and finance"-- Provided by publisher. |
| Subject |
Business enterprises -- Decision making.
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Big data.
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Data mining.
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Intuition.
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| ISBN |
9781770415744 hc. |
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