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Author Cobb, Jeff, author.

Title Leading the learning revolution : the expert's guide to capitalizing on the exploding lifelong education market [Hoopla electronic resource] / Jeff Cobb.

Edition Unabridged.
Publication Info. [United States] : Gildan Media, 2013.
Made available through hoopla
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Description 1 online resource (1 audio file (7hr., 05 min.)) : digital.
digital digital recording rda
data file rda
Access Digital content provided by hoopla.
Performer Read by Erik Synnestvedt.
Summary Lifelong learning has become a multibillion-dollar business, with more than 60 million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more. But it is also an industry in flux, as newcomers topple old-guard organizations that can't keep pace with the need for instant access to materials and flexible delivery methods, as well as demands for community and connection. Leading the Learning Revolution is the first book to explain how to tap into this lucrative market, which rewards the most forward-thinking training firms, professional associations, continuing education programs, entrepreneurial speakers and consultants, and others. Filled with insights from the author's vast experience, field-tested strategies, interviews, and anecdotes, the audiobook explains how to: Use technology to create high-impact learning opportunities Develop content that is faster and better than the competition's Convert prospects to customers by building connection Focus on the bottom-line results of lifelong learning Successful people and organizations never stop learning, and the people and organizations that lead that learning will never stop growing!
System Details Mode of access: World Wide Web.
Subject Continuing education -- Marketing.
Adult education -- Marketing.
Education and training services industry.
Added Author Synnestvedt, Erik, narrator.
hoopla digital.
ISBN 9781469057057 (sound recording : hoopla Audio Book)
1469057050 (sound recording : hoopla Audio Book)
Music No. MWT12161580
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