LEADER 00000nim  2200325 i 4500 
005    20150402111155.0 
007    sd fungnnmmned 
008    150204s2014    miunnnn        z  n eng d 
020    9781491580936 
040    IMmBT|beng|erda|cIMmBT|dUtOrBLW 
082 04 659.1|223 
092    659.1|bRIE 
100 1  Ries, Al,|eauthor. 
245 10 Positioning|h[UNABRIDGED sound recording] :|bthe battle 
       for your mind /|cby Al Ries and Jack Trout. 
250    Unabridged. 
264  1 Grand Haven, Michigan :|bBrilliance Audio,|c[2014] 
300    4 audio discs (4 hr., 11 min.) ;|c4 3/4 in. 
336    spoken word|2rdacontent 
337    audio|2rdamedia 
338    audio disc|2rdacarrier 
344    digital|2rda 
347    audio file|bCD audio|2rda 
500    Read by Grover Gardner. 
520    Discusses the advertising concept of positioning, 
       explaining ways companies can create a "position" in the 
       client's mind when launching ad and marketing campaigns, 
       with case histories and helpful pointers. 
650  0 Positioning (Advertising)|vSound recordings. 
655  7 Audiobooks.|2lcgft 
700 1  Trout, Jack,|eauthor. 
700 1  Gardner, Grover,|enarrator.