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Author Jolles, Robert L., 1957-

Title How to change minds : the art of influence without manipulation / Rob Jolles.

Edition First edition.
Publication Info. San Francisco : Berrett-Kohler Publishers, [2013]
©2013
Location Call No. Status
 95th Street Adult Nonfiction  302.13 JOL    AVAILABLE
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Description xxi, 188 pages : illustrations ; 22 cm
Note Includes index.
Contents Changing minds, changing lives -- Inside the minds of those you are changing -- Establishing trust -- The blueprint for changing minds -- Committing to change -- Initiating change -- "I object!" -- How to change your mind.
Summary Jolles draws on his successful sales background and decades of research to lay out a simple, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change.
Subject Selling -- Psychological aspects.
Change (Psychology)
Decision making -- Psychological aspects.
Influence (Psychology)
ISBN 9781609948290 (pbk.)
1609948297 (pbk.)
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