Description |
274 pages : illustrations ; 22 cm |
Note |
Includes index. |
Summary |
While working at Google, designer Jake Knapp created a unique problem-solving method that he coined a 'design sprint.' A five-day process to help companies answer crucial questions. His 'sprints' were used in the development of everything from Gmail to Google X to Chrome. When he moved to Google Ventures, he joined Braden Kowitz and John Zeratsky, both designers and partners there who have worked on numerous products, including the YouTube redesign. Together Knapp, Zeratsky, and Kowitz have run over 100 sprints with their portfolio companies, inside Google and in others companies or environments who have sought their help. They've seen firsthand how sprints can overcome challenges in all kinds of companies: healthcare, fitness, finance, retailers, and more. |
Subject |
Problem solving.
|
|
Management.
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Added Author |
Zeratsky, John, author.
|
|
Kowitz, Braden, author.
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ISBN |
9781501121746 |
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