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049    INap 
082 04 658.85 
082 04 658.85|222 
099    eBook O’Reilly for Public Libraries 
100 1  Vengel, Alan A.,|d1947-|1https://id.oclc.org/worldcat/
       entity/E39PCjqM8fX7TCtP8hCPRQbq8K 
245 10 Sprout! :|beverything I needed to know about sales I 
       learned from my garden /|cAlan Vengel & Greg Wright.
       |h[O'Reilly electronic resource] 
250    1st ed. 
260    San Francisco :|bBerrett-Koehler Publishers,|c©2004. 
300    1 online resource (x, 154 pages) :|billustrations 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
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       fileType/1002 
505 0  Preface; One: The Sales Garden; Two: Planning a Sales 
       Garden; Three: Persistent Seeding; Four: Nurturing Pays 
       Off; Five: Harvesting and Renewing; Epilogue: New 
       Beginnings 
520    Sales has always been a high burnout profession. These 
       days, with the intense focus on quarterly earnings reports,
       there is more pressure on sales professionals than ever 
       before. The relentless push for immediate results can 
       leave salespeople exhausted, frustrated, and wondering why
       they ever got themselves into this business. And it can 
       leave sales organizations with a serious turnover problem.
       SPROUT! was written by two long-time sales veterans to 
       help their fellow professionals rediscover enthusiasm for 
       their chosen profession and to help sales organizations 
       retain top talent. Vengel and Wright use a page-turning 
       story to outline a new strategy for sales, one that will 
       make salespeople better able to cope with the inevitable 
       ups and downs and take a more effective, long-term 
       approach. As the book begins, Marsha Molloy has had it. 
       Once a top pharmaceutical sales representative so 
       crackerjack her nickname was Marsha Money, she's been laid
       low by a tough economy and just plain exhaustion. The once
       -hungry top producer has seemingly lost her touch and 
       grown indifferent to a sales culture that appears to value
       faxes, emails, and cell phone chats instead of the 
       relationship building that had been her forte. An avid 
       gardener on a visit to her local nursery, Marsha runs into
       Bob Rawlings, the store's new owner and an ex-sales 
       professional himself. They begin to chat, and Marsha 
       mentions her career frustrations. Bob replies that he'd 
       had the same problem, but found that the more he began 
       treating his business like his garden, the better his 
       business grew - and a happier, more relaxed salesman 
       appeared. Marsha is intrigued but puzzled - how could 
       sales be like gardening? Bob takes Marsha under his wing 
       and, with the assistance of several other salespeople he's
       mentored, teaches her the secrets of his sales garden. By 
       using the authors' sales garden metaphor to change their 
       whole way of thinking about sales, and by adhering to the 
       easy, practical steps outlined in SPROUT! salespeople can 
       beat the career blues, increase their sales, and sustain 
       themselves for the long term. 
546    English. 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Selling. 
650  6 Vente. 
650  7 selling.|2aat 
650  7 Selling|2fast 
700 1  Wright, Greg,|d1949-|1https://id.oclc.org/worldcat/entity/
       E39PCjqCmdm3cXWvPkCG8MbdpP 
776 08 |iPrint version:|aVengel, Alan A., 1947-|tSprout!.|b1st 
       ed.|dSan Francisco : Berrett-Koehler Publishers, ©2004
       |w(DLC)  2003060776 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
       learning.oreilly.com/library/view/~/9781605092836/?ar
       |zAvailable on O'Reilly for Public Libraries 
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