LEADER 00000nim a22005055a 4500 003 MWT 005 20210930060833.1 006 m o h 007 sz zunnnnnuned 007 cr nnannnuuuua 008 210910s2005 xxunnn es i n eng d 020 9781639291946 (sound recording : hoopla Audio Book) 020 1639291946 (sound recording : hoopla Audio Book) 029 https://d2snwnmzyr8jue.cloudfront.net/ mha_9781639291946_180.jpeg 028 42 MWT14341762 037 14341762|bMidwest Tape, LLC|nhttp://www.midwesttapes.com 040 Midwest|erda 082 04 658.5/75|222 099 eAudiobook hoopla 099 eAudiobook hoopla 100 1 George, Michael L. 245 10 Fast innovation :|bachieving superior differentiation, speed to market, and increased profitability|h[Hoopla electronic resource]. 250 Unabridged. 264 1 [United States] :|bMcGraw Hill-Ascent Audio,|c2005. 264 2 |bMade available through hoopla 300 1 online resource (1 audio file (4hr., 49 min.)) : |bdigital. 336 spoken word|bspw|2rdacontent 337 computer|bc|2rdamedia 338 online resource|bcr|2rdacarrier 344 digital|hdigital recording|2rda 347 data file|2rda 506 Digital content provided by hoopla. 511 0 Read by Dick Hill. 520 "How can I create an innovation engine that will consistently deliver substantial organic growth?" This question is the number-one issue for most CEOs and senior executives today. Innovation is a critical driver of organic growth, yet based on the authors' research, only a small percent of companies effectively use innovation to sustain long-term, profitable growth. And the stakes couldn't be higher-failure to create successful new products, services, and business models causes stagnating or declining profits. Now, for the first time, experts Michael George, James Works and Kimberly Watson-Hemphill explain the surprising and significant gap between the CEO's growth goals and actual performance. The authors, who are experts at connecting strategy to execution, give you a complete blueprint for exploiting the strategic and operational dimensions of innovation. Using fresh insights about the true drivers of fast time-to-market and the inadequate success rate of innovation, Fast Innovation reveals: Why current approaches to innovation fail A new strategic and tactical plan that will help your company dramatically reduce time-to-market by 50 to 80 percent The secret for finding out what your customers really want (not just what they say they want) Tools and methods for turning customer insights into ideas that will generate significant ROI The key levers that senior leadership must engage to create innovation capability across the business You'll receive specific actionable solutions for driving disruptive and sustaining innovation at the strategic, portfolio and project level. You'll also learn how to improve how much time your innovation teams actually spend innovating, and discover the changes that must be launched at the corporate level in order to enable the whole business to embrace and get results from this approach. 538 Mode of access: World Wide Web. 650 0 Technological innovations. 650 0 New products. 650 0 Corporations|xGrowth. 650 0 Success in business. 700 1 Works, James.|4aut 700 1 Watson-Hemphill, Kimberly.|4aut 700 1 Hill, Dick.|4nrt 710 2 hoopla digital. 856 40 |uhttps://www.hoopladigital.com/title/ 14322814?utm_source=MARC|zInstantly available on hoopla. 856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/ mha_9781639291946_180.jpeg