Corporate social investing : the breakingthrough strategy for giving and getting corporate contributions / Curt Weeden ; forewords by Paul Newman & Peter Lynch. [O'Reilly electronic resource]
The Confused State of Corporate Philanthropy -- A New Way of Thinking and Acting -- Step 1. Moving from Corporate Giving to Corporate Social Investing -- Step 2. Extracting Business Value from Social Investments -- Step 3. Which Nonprofits Qualify -- And Which Don't -- Step 4. Making a Declaration for Corporate Social Investing -- Step 5. The CEO Endorsement -- Step 6. The Annual Social Involvement Report -- Step 7. Committing to the Corporate Social Investment Model: Part I, Percentages -- Committing to the Corporate Social Investment Model: Part II, Strategic Plans -- Step 8. When Social Investing Should Be Postponed -- Step 9. Building the management team for social investing -- Step 10. The day-to-day manager -- Making it work -- The power of corporate-nonprofit alliances.
Bibliography
Includes bibliographical references (pages 217-225) and index.