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Author Tondreau, Beth.

Title Layout essentials : 100 design principles for using grids / Beth Tondreau. [O'Reilly electronic resource]

Imprint Beverly, Mass. : Rockport Publishers, ©2009.
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Description 1 online resource (208 pages) : illustrations, maps
text file rda
Bibliography Includes bibliographical references.
Contents Getting started : Elements of a grid -- Basic grid diagrams -- Determine the appropriate grid -- Formatting text -- Hierarchy of information -- Grid and image -- Combining grid, type, and image -- Color -- Space -- Rhythm and flow -- Working grids : Single column -- Two column -- Three column -- Multicolumn -- Modular -- Tables and charts -- Color as a dominant element -- Color as organizing principles -- Horizontal hierarchy -- When type forms the grid -- Filled and functional -- Spacious but not barren -- Seemingly gridless -- Organic shapes -- Swiss grid -- Grid, interrupted -- Grid, reconstructed -- Layered grid -- Grids and motion -- Breaking the rules.
Summary Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill. This book outlines and demonstrates basic layout/grid guidelines and rules through 100 entries including choosing the a typeface for the project, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.
Language English.
Subject Grids (Typographic design)
Layout (Printing)
Graphic design (Typography)
Dummies (Bookselling)
Graphic arts.
Gabarits (Arts graphiques)
Maquettes (Industries graphiques)
Arts graphiques.
grids (layout features)
dummies (printed matter)
graphic arts.
graphic design.
Graphic arts
Dummies (Bookselling)
Graphic design (Typography)
Grids (Typographic design)
Layout (Printing)
Layout
Added Title 100 design principles for using grids
Using grids
One hundred design principles for using grids
Other Form: Print version: Tondreau, Beth. Layout essentials. Beverly, Mass. : Rockport Publishers, ©2009 9781592534722 (DLC) 2008035091 (OCoLC)213847545
ISBN 9781616736132 (electronic bk.)
1616736135 (electronic bk.)
1592534724
9781592534722
9781631596308
1631596306
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