LEADER 00000pam  2200373 i 4500 
003    DLC 
005    20210301125110.0 
008    201014s2020    caua          001 0 eng   
010      2020045557 
020    9781599186733|q(paperback) 
040    DLC|beng|erda|cDLC|dGCmBT|dUtOrBLW 
042    pcc 
092    659.144|bGOO 2020 
100 1  Marshall, Perry,|d1969-|eauthor. 
240 10 Entrepreneur magazine's ultimate guide to Google AdWords 
245 10 Entrepreneur magazine's ultimate guide to Google Ads /
       |cPerry Marshall, Bryan Todd, Mike Rhodes. 
246 30 Ultimate guide to Google Ads 
250    Sixth edition. 
264  1 Irvine, CA :|bEntrepreneur Press,|c[2020] 
300    xx, 268 pages :|billustrations ;|c26 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
500    Includes index. 
520    "The sixth edition introduces revised, expanded, and new 
       chapters covering Enhanced Campaigns, Google Ads Express, 
       Google's Product Listing Ads, and more. Changes in Big 
       Data advertising are also revealed and expanded sections 
       and necessary updates have been added throughout. Topics 
       include: bidding strategies using remarketing lists for 
       search ads, new ad extension features, and automation 
       capabilities using scripts"--|cProvided by publisher. 
630 00 Google AdWords. 
630 00 Google. 
650  0 Internet advertising. 
650  0 Web search engines. 
700 1  Todd, Bryan,|eauthor. 
700 1  Rhodes, Mike,|d1970-|eauthor. 
730 0  Entrepreneur (Santa Monica, Calif.)