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Author Tillmann, George.

Title The business-oriented CIO : a guide to market-driven management / George Tillman. [O'Reilly electronic resource]

Imprint Hoboken, N.J. : John Wiley & Sons, ©2008.
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Description 1 online resource (xv, 256 pages) : illustrations
Bibliography Includes bibliographical references and index.
Contents THE BUSINESS-ORIENTED CIO: A Guide to Market-Driven Management; Contents; Preface; Acknowledgments; Part I: THE FUNDAMENTALS; Chapter 1: In Search of Overhead Heroes; Chapter 2: IT Governance; Chapter 3: IT Strategy and Planning; Chapter 4: Portfolio Management; Part II: LEARNING FROM THE BEST; Chapter 5: Customer Management; Chapter 6: Market Intelligence; Chapter 7: Service-Offering Management; Chapter 8: Performance Management; Part III: PUSHING THE ENVELOPE; Chapter 9: Organizational Competencies; Chapter 10: In Search of Customer Service; Chapter 11: Local Heroes; Index.
Summary The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.
Language English.
Subject Chief information officers.
Information technology -- Management.
Business planning.
Information technology -- Economic aspects.
Consumer satisfaction -- Economic aspects.
Chefs des services de l'information.
Technologie de l'information -- Gestion.
Technologie de l'information -- Aspect économique.
Consommateurs -- Satisfaction -- Aspect économique.
Chief information officers.
Information technology -- Management.
Business planning.
Information technology -- Economic aspects.
Consumer satisfaction -- Economic aspects.
Business planning
Chief information officers
Information technology -- Economic aspects
Information technology -- Management
Added Title Market-driven management
Other Form: Print version: Tillmann, George. Business-oriented CIO. Hoboken, N.J. : John Wiley & Sons, ©2008 9780470278123 0470278129 (DLC) 2008002760 (OCoLC)191697325
ISBN 9780470428511 (electronic bk.)
0470428511 (electronic bk.)
9780470377734 (electronic bk.)
0470377739 (electronic bk.)
1282112643
9781282112643
9786612112645
6612112646
(cloth)
(cloth)
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