| Description |
1 online resource (xi, 176 pages) |
| Note |
Includes index. |
| Contents |
Getting your mind around an issue -- Why today's thinking is so outdated -- A new way of business thinking -- The idea generator mindset -- Using the tools -- Islands of opportunity (thinking tools 1-5) -- Divide and conquer (thinking tools 6-10) -- Boundary riding (thinking tools 11-15) -- Using the idea generator in teams -- Unleashing the corporate creativity. |
| Summary |
ARE YOU USING THE BEST CREATIVE THINKING TOOLS? Brainstorming is the go-to method for generating ideas and solutions in teams, but it's been proven to be ineffective for over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and reused for a variety of purposes to help you generate ideas quickly and focus on developing only the best ideas. Find a more effective, productive, quicker alternative to brainstorming new ideas. Develop and shape your ideas into winning results on your own - or in a group. Achieve more insightful thinking on strategic. |
| Subject |
Creative ability in business.
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Creative thinking.
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New products.
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Créativité dans les affaires. |
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Creative ability in business |
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Creative thinking |
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New products |
| Other Form: |
Print version: Thomason, Chris. Idea generator. First edition. Harlow, United Kingdom : Pearson Education Limited, 2016 9781292156019 (DLC) 2016031096 (OCoLC)953979727 |
| ISBN |
9781292156033 (ePub) |
|
1292156031 (ePub) |
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9781292156026 (PDF) |
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1292156023 (PDF) |
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(pbk.) |
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(pbk.) |
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