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001    703155092 
003    OCoLC 
005    20240129213017.0 
006    m     o  d         
007    cr cnu---unuuu 
008    110221s2009    nju     o     001 0 eng d 
019    498124843|a501192349|a656285135|a904157356|a961598530
       |a962729629|a1058094490 
020    9781601637949|q(electronic bk.) 
020    1601637942|q(electronic bk.) 
029 1  AU@|b000051417188 
029 1  AU@|b000067105283 
029 1  CHBIS|b006150522 
029 1  DEBBG|bBV043091479 
029 1  DEBSZ|b421632380 
029 1  GBVCP|b803476620 
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       |z(OCoLC)962729629|z(OCoLC)1058094490 
037    CL0500000055|bSafari Books Online 
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049    INap 
082 04 658.8 
082 04 658.8|222 
099    eBook O’Reilly for Public Libraries 
100 1  Sonnier, Lauron. 
245 10 Think like a marketer :|bwhat it really takes to stand out
       from the crowd, the clutter, and the competition /|cby 
       Lauron Sonnier.|h[O'Reilly electronic resource] 
260    Franklin Lakes, NJ :|bCareer Press,|c©2009. 
300    1 online resource (223 pages) 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
500    Includes index. 
520    Do you find marketing to be confusing, difficult, or 
       overwhelming? Are you not sure where to begin? Do you have
       a plan, but don't know how to make it happen? To act and 
       succeed like a marketer, you must first think like one. 
       When you do, marketing becomes routine, focused, and 
       successful as you take clear, confident steps to grow your
       business every day. Think Like a Marketer takes the 
       mystery out of marketing. It addresses head-on the 
       principles that must guide every action, decision, and 
       communication that affect your business. In addition, it 
       gives you practical, real-life guidance that you can apply
       immediately after reading. Chock-full of specific examples
       and proven processes, Think Like a Marketer will teach and
       show you how to: -Think, act, and communicate like a 
       marketing pro.-Identify and capitalize on the marketing 
       opportunities that abound in your business every day (but 
       are usually missed).-Stand out in a cluttered and 
       overcrowded marketplace.-"Stir the pot" to build and 
       maintain marketing momentum.-Devise a practical marketing 
       strategy that will show positive results, even on a bare-
       bones budget. With Think Like a Marketer, you'll be 
       prepared to put marketing into action and turn yourself 
       and your business into a marketing machine! Lauron Sonnier
       is president of Sonnier Marketing and Communications, Inc.
       (Houston, Texas). She has helped countless companies, 
       managers, and entrepreneurs put marketing into action to 
       grow their businesses on a daily basis. A member of the 
       National Speakers Association, Sonnier presents powerful 
       marketing ideas and strategies to audiences throughout the
       country. She has been featured in numerous local and 
       national publications. She holds a BS in Communciations 
       and spent 20 years in the marketing trenches, working in 
       television, public relations, and advertising. A Cajun 
       from Louisiana, Sonnier couldn't talk if you tied her 
       hands 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Marketing. 
650  0 Marketing|xManagement. 
650  6 Marketing. 
650  6 Marketing|xGestion. 
650  7 marketing.|2aat 
650  7 Marketing|2fast 
650  7 Marketing|xManagement|2fast 
776 08 |iPrint version:|aSonnier, Lauron.|tThink like a marketer.
       |dFranklin Lakes, NJ : Career Press, ©2009|z9781601630735
       |w(DLC)  2009007767|w(OCoLC)262431217 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
       learning.oreilly.com/library/view/~/9781601630735/?ar
       |zAvailable on O'Reilly for Public Libraries 
938    Askews and Holts Library Services|bASKH|nAH20160900 
938    Books 24x7|bB247|nbkb00030294 
938    BiblioBoard|bBIBD|nac4bc937-491f-44f9-8815-6a3e3c91c016 
938    EBSCOhost|bEBSC|n355687 
938    YBP Library Services|bYANK|n3636121 
994    92|bJFN