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Author Solis, Brian, author.

Title What's the future of business?: changing the way businesses create experiences [Hoopla electronic resource] / Brian Solis.

Edition Unabridged.
Imprint [United States] : Gildan Audio : Made available through hoopla, 2014.
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Description 1 online resource (1 audio file (240 min.)) : digital.
Access Digital content provided by hoopla.
Cast Read by Sean Pratt.
Summary Rethink your business model to incorporate the power of "user" experiences. What's the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This audiobook explains why experience is everything and how the future of business will come down to shared experiences. Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth.
System Details Mode of access: World Wide Web.
Subject Customer relations. -- Sound recordings.
Customer services. -- Sound recordings.
Social media. -- Sound recordings.
Consumers. -- Sound recordings.
Added Author Pratt, Sean, narrator.
hoopla digital.
ISBN 9781469028835 (sound recording : hoopla Audio Book)
1469028832 (sound recording : hoopla Audio Book)
Music No. MWT11212619
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