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Author Slywotzky, Adrian J.

Title The art of profitability [OverDrive/Libby electronic resource] Adrian Slywotzky.

Publication Info. [New York, N.Y.] : Time Warner Audio Books, 2005.
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System Details Requires OverDrive Media Console (file size: 80432 KB).
Mode of access: World Wide Web.
Note Downloadable audio file.
Title from: Title details screen.
Unabridged.
Duration: 5:35:48.
Performer Read by Scott Mosenson and Jack Ong ; with an introduction by the author.
Summary What do Barbie dolls, Nokia phones, and American Express credit cards have in common? They all represent a powerful business model called pyramid profit. How about Intel, Microsoft, and Stephen King? They all exploit another model called value chain position profit. The art of profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Writing with wit and provocative insight, bestselling author Adrian Slywotzy tells the story of eccentric strategy teacher David Zhao and his young student. Each of the book's twenty-three chapters presents a lesson from the exuberant and always challenging master -- and a profit paradigm that will open your mind to the many ways to make profit happen.
Subject Success in business. -- Sound recordings.
Corporate profits. -- Sound recordings.
ISBN 1594832390 (sound recording : OverDrive Audio Book)
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