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Author Sjodin, Terri L.

Title Small message, big impact: the elevator speech effect [Hoopla electronic resource] / Terri Sjodin.

Edition Unabridged.
Imprint [United States] : Gildan Audio : Made available through hoopla, 2012.
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Description 1 online resource (1 audio file (240 min.)) : digital.
Access Digital content provided by hoopla.
Cast Read by Terri L. Sjodin.
Summary Don't just think of an elevator speech as a generic tool you use in chance moments--consider the concept as a strategy to manage multiple talking points and to communicate more complex idea's as well. Terri L. Sjodin's new work, Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives listeners an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today's market. Perhaps you want to promote an idea, a project, or a concept. Maybe you are looking to create a more compelling message to sell a product or service that will help you access challenging decision makers. Whatever your purpose--be it professional, academic, political, philanthropic, or personal--you can learn to craft a fresh, brief, and persuasive message that generates tangible results! This audiobook shows: How a small message can have a big impact in helping you to communicate more effectively. How to build a compelling and persuasive case using six of the most consistently effective arguments in today's market.How to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life. How to speak in your own authentic voice--it's not only what you say, it's how you say it. How to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.
System Details Mode of access: World Wide Web.
Subject Business presentations. -- Sound recordings.
Business communication. -- Sound recordings.
Interpersonal communication. -- Sound recordings.
Added Author Sjodin, Terri L..
hoopla digital.
ISBN 9781469000701 (sound recording : hoopla Audio Book)
1469000709 (sound recording : hoopla Audio Book)
Music No. MWT11212705
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