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049    INap 
082 04 658.4/52 
082 04 658.4/52|222 
099    eBook O’Reilly for Public Libraries 
100 1  Simmons, Annette. 
245 10 Whoever tells the best story wins :|bhow to use your own 
       stories to communicate with power and impact /|cAnnette 
       Simmons.|h[O'Reilly electronic resource] 
260    New York :|bAmacom,|c©2007. 
300    1 online resource (x, 226 pages) 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
504    Includes bibliographical references (pages 213-216) and 
       index. 
505 0  PART ONE. THINKING IN STORY. -- Story thinking: what does 
       that even mean? -- What is story? -- Training your brain -
       - Telling stories that win -- PART TWO. FINDING STORIES TO
       TELL. -- Who-I-am stories -- Why-I-am-here stories -- 
       Teaching stories -- Vision stories -- Value-in-action 
       stories -- I-know-what-you-are-thinking stories -- PART 
       THREE. PERFECTING THE CRAFT. -- Experience is sensory -- 
       The gift of brevity -- Brand, organizational, and 
       political stories -- Point of view -- Story listening -- 
       Call to action. 
520 1  "People float in an ocean of data and disconnected facts 
       that can often overwhelm them with choices. In this ocean 
       of choice, a meaningful story can feel like a life 
       preserver that tethers us to something safe and important 
       - at the very least, to a trace of humanity that proves 
       there is a "you" communicating with them, whether the 
       "you" is yourself or an organization you represent. This 
       important book helps you lay the groundwork for using 
       story as a credible tool to connect with your audience, 
       and create a meaning more powerful than mere facts could 
       ever do."--Jacket 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Business communication. 
650  0 Storytelling. 
650  6 Communication dans l'entreprise. 
650  6 Art de conter. 
650  7 Business communication.|2blmlsh 
650  7 Storytelling.|2blmlsh 
650  7 Business communication|2fast 
650  7 Storytelling|2fast 
776 08 |iPrint version:|aSimmons, Annette.|tWhoever tells the 
       best story wins.|dNew York : Amacom, ©2007|z0814409148
       |z9780814409145|w(DLC)  2006036889|w(OCoLC)76074101 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
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938    Recorded Books, LLC|bRECE|nrbeEB00724782 
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