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Author Semmelroth, David.

Title Data marketing for dummies for dummies / by David Semmelroth. [O'Reilly electronic resource]

Imprint Hoboken, N.J. : J. Wiley & Sons, ©2013.
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Available on O'Reilly for Public Libraries
Bookmark link: https://library.naperville-lib.org:444/record=b3165711~S1
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Description 1 online resource (1 volume) : illustrations
Series For dummies
--For dummies.
Subject Marketing -- Data processing.
Big data.
Marketing -- Informatique.
Données volumineuses.
Big data
Marketing -- Data processing
Other Form: Print version: Semmelroth, David. Data marketing for dummies for dummies. Hoboken, New Jersey : John Wiley & Sons, ©2013 9781118615843 (OCoLC)864690337
ISBN 9781118616017
1118616014
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