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Author Schoner, Bernd, author.

Title The tech entrepreneur's survival guide : how to bootstrap your startup, lead through tough times, and cash in for success / by Bernd Schoner. [O'Reilly electronic resource]

Publication Info. New York : McGraw-Hill Education, [2014]
©2014
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Description 1 online resource (xi, 273 pages) : illustrations
Bibliography Includes bibliographical references and index.
Contents The entrepreneurial dream -- Part I. Bootstrapping : venture creation out of thin air -- Should I or should I not venture into entrepreneurship? -- Startup assets -- Cofounders -- Early funding -- Administration -- Compensation -- Part II. Equity funding : a double-edged sword -- Venture deals -- Raising a down-round -- Right-sizing -- Part III. Exit : Selling your baby -- Startup dynamics in crisis -- Exit strategies -- Corporate life.
Summary Most technology startups never make it to the funding stage, and only a small percentage of those that are venture-backed generate a positive return for their investors. An even smaller number of startup founders enjoy a truly prosperous exit. Bernd Schoner cofounded his tech startup during the dot-com bust, navigated it through market crises and internal turmoil, brought it through the global financial meltdown intact, and eventually sold it to a multibillion-dollar, multinational public technology company. In The Tech Entrepreneur's Survival Guide, Bernd shares what he learned and what he wished he knew at the time. He explains the major phases in a technology company's life cycle, helping entrepreneurs avoid common pitfalls and survive crises when they strike. He guides readers from the initial bootstrapping process through venture-capital financing and provides valuable advice on how to sell a technology company profitably--even in a challenging economic environment. Every chapter presents solutions to realworld issues that could otherwise have fatal consequences for a tech venture. Aspiring tech entrepreneurs will learn to: Set up shop: build the team, assemble necessary startup assets (including technology and intellectual property), get legal and financial affairs in order Secure capital: ask for money, nail the term sheet, ask for more money Get out: know when to sell, who to sell to, and how to make it a happy exit for all stakeholders, including the employees Written with deep insight, refreshing candor, and a dash of humor, this comprehensive guide to the often harsh realities of startup life is indispensable for entrepreneurs at any stage. PRAISE FOR THE TECH ENTREPRENEUR'S SURVIVAL GUIDE : "A genuine narrative from the field, with battle scars and self-reflection. Reading this book will help you avoid many pitfalls."--Nicholas Negroponte, professor at the Massachusetts Institute of Technology Media Lab "There's a lot of great insights and practical advice for the entrepreneur in this book, stuff you normally won't read or hear unless you buy some hard-bitten company founder a few drinks. If you are launching a technology startup, reading this book is the thing you should do first."--Mark Roberti, founder and editor in chief of RFID Journal "I wish I had read Bernd's book when we founded The Echo Nest. Bernd touches on all the major issues in the initial formation stages of a tech company and many of the problems that come up ...
Language English.
Subject High technology industries -- Management.
Technological innovations -- Management.
New business enterprises -- Management.
Entrepreneurship.
Entrepreneurship
Industries de pointe -- Gestion.
Innovations -- Gestion.
Nouvelles entreprises -- Gestion.
Entrepreneuriat.
entrepreneurs.
Entrepreneurship
High technology industries -- Management
New business enterprises -- Management
Technological innovations -- Management
Other Form: Print version: Schoner, Bernd. Tech entrepreneur's survival guide 9780071823975 (DLC) 2014005514 (OCoLC)864848311
ISBN 9780071823364 (electronic bk.)
0071823360 (electronic bk.)
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