Description |
1 online resource (272 pages) : illustrations |
Contents |
Cover; Title; Contents; Preface: Graphic Design: What It Is; Introduction: Twenty Rules for Making Good Design; Chapter 1 Form and Space; Seeing Form and Space; Categories of Form; Putting Stuff Into Space; Compositional Strategies; A Foundation for Meaning; Chapter 2 Color Fundamentals; The Identity of Color; Chromatic Interaction; Color Systems; Emotions and Messages; Chapter 3 Choosing and Using Type; Structure and Optics; Issues Related to Style; Mechanics of Text; Texture and Space; Type as Information; How Color Changes Type; Chapter 4 The World of Image; Real, Unreal, and Otherwise. |
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Media and MethodsPresentation Options; Content and Concept; Chapter 5 Putting it All Together; Visual Logic; Structuring the Page; Intuitive Arrangement; Integrating Type and Image; Layout Systems; Appendix A: The Right Design Choices; Twenty Reminders for Working Designers; Appendix B: Causin' Some Trouble; When and Why to Challenge Anything in This Book; Contributors; Acknowledgments; About the Author. |
Subject |
Graphic design (Typography)
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Layout (Printing)
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Graphic arts.
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Dummies (Bookselling)
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Arts graphiques. |
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Maquettes (Industries graphiques) |
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graphic arts. |
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graphic design. |
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dummies (printed matter) |
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Graphic arts |
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Dummies (Bookselling) |
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Graphic design (Typography) |
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Layout (Printing) |
Other Form: |
Print version: Samara, Timothy. Design elements. Gloucester, Mass. : Rockport Publishers, ©2007 1592532616 (DLC) 2006019038 (OCoLC)70158378 |
ISBN |
9781616736361 (electronic bk.) |
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1616736364 (electronic bk.) |
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1592532616 |
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9781592532612 |
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