| Description |
1 online resource (1 volume) : illustrations |
| Series |
Business gym
|
| Note |
Includes index. |
| Contents |
PART 1 10 steps to becoming a more strategic thinker Step 1 Join the conversation: thinking and talking strategy Step 2 Strategy stress test: getting the fundamentals right Step 3 Sort out stuff: clarifying the real situation Step 4 Do not sweat the small stuff: dealing with what is important Step 5 Imagine possibilities: thinking like a futurologist Step 6 Know your enemy: assessing the competition Step 7 Focus your energy: making the right choices Step 8 Think outside the box: using innovation to develop new ideas Step 9 Explore the territory: building a strategy map Step 10 Maintain momentum: turning ideas into action PART 2 10 strategy skills in action Skill 1 Entering the dragon's den: pitching your idea Skill 2 Transmitting on WIFM: the world's favourite radio station Skill 3 Creating a burning platform: explaining difficult choices Skill 4 Absolutely fabulous: planning strategy PR Skill 5 Think, feel, do: getting your message across Skill 6 Creating your strategy A Team: putting together talent Skill 7 Meeting the black swan: thinking the unthinkable Skill 8 Resistance is futile: overcoming the 5Cs Skill 9 Strategic swimming: are you like a shark or a whale? Skill 10 Strategy stylist: keeping up with fashionable gurus PART 3 10 strategy challenges in action Challenge 1 Post mortem: how to learn when a strategy goes wrong Challenge 2 #me: how to develop powerful personal branding Challenge 3 Think fast and slow: how to make difficult choices Challenge 4 Pivot: how to change the plan on the move Challenge 5 Look and learn: how to work with consultants Challenge 6 Smarter strategy: how to develop double loop learning Challenge 7 Careful! How to manage organisational risk Challenge 8 Mind your back: how to manage personal risk Challenge 9 Only 24 hours: how to balance short- and long-term priorities Challenge 10 Napkin-based strategy: how to explain your idea informally. |
| Summary |
The Strategy Workout has been specially developed to be clear, simple, very easy to follow and highly effective. Our unique pre-workout test will help you identify your weak and strong points and the straightforward 10-step improvement plan will show you how you can quickly boost your skills. |
| Subject |
Strategic planning.
|
|
Business planning.
|
|
Planification stratégique. |
|
Business planning |
|
Strategic planning |
| Added Author |
Segal, Clare, 1957- author.
|
| Other Form: |
Print version: Ross, Bernard, 1953- Strategy workout. 1 edition. New York : Pearson Education, 2015 9781292084626 (DLC) 2015030146 (OCoLC)927192269 |
| ISBN |
9781292084657 |
|
1292084650 |
|
9781292084640 |
|
1292084642 |
|
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