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Author Rosenbaum, Steven C.

Title Curation nation : how to win in a world where consumers are creators : why the future of content is context / Steven Rosenbaum. [O'Reilly electronic resource]

Imprint New York : McGraw-Hill, ©2011.
To Access:
Available on O'Reilly for Public Libraries
Bookmark link: https://library.naperville-lib.org:444/record=b3159709~S1
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Description 1 online resource (1 volume)
Bibliography Includes bibliographical references and index.
Subject Online social networks.
Market segmentation.
Management.
Réseaux sociaux (Internet)
Segmentation du marché.
Gestion.
management.
Management
Market segmentation
Online social networks
Added Title How to win in a world where consumers are creators
Why the future of content is context
Other Form: Print version: Rosenbaum, Steven C. Curation nation. New York : McGraw-Hill, ©2011 9780071760393 (DLC) 2010047465 (OCoLC)659755255
ISBN 9780071762335
0071762337
(hardback)
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