| Description |
ix, 201 pages ; 22 cm |
| Contents |
Foreword -- Introduction: Towards evidence-based decision-making -- Laying data foundations -- Organising for data and analytics -- Becoming data literate -- Business strategy and data strategy -- Building a data culture -- Data leaders -- Data teams -- Data individuals -- Data and economic value -- Values and ethics -- Becoming data literate...and beyond -- Data never sleeps, neither does business. |
| Summary |
Data is a must-have for any business looking to thrive. So is having leadership who 'get' data and use it to support their decision-making. But how do you embed the use of data and analytics across your organisation so they truly support every process end-to-end? Becoming data literate in this way is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go. |
| Subject |
Data mining.
|
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Electronic data processing.
|
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Information literacy.
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Quantitative research.
|
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Success in business.
|
| Genre |
Informational works.
|
| Added Author |
Gregory, Adrian, author of foreword.
|
| ISBN |
9780857199270 |
|
0857199277 |
|
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