Title Captive audience : advertising invades the classroom / Media Education Foundation ; written & produced by Loretta Alper ; executive producer, Sut Jhally. [Kanopy electronic resource]

Publication Info.

[San Francisco, California, USA] : Kanopy Streaming, 2014.

To Access:
Available on Kanopy
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Bookmark link: https://library.naperville-lib.org:444/record=b1895000~S1

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Description	1 online resource (1 video file, 45 min.)
	digital
	video file MPEG-4 Flash
Credits	Camera, Kelly Garner ; editor, Kenyon King ; music, Thom Monahan.
Performer	Narrator: Alvin F. Poussaint.
Event	Originally produced by Media Education Foundation in 2003.
Summary	Captive Audience examines how the introduction of advertising into the classroom, along with the reliance on commercial interests to fund schools, is undermining the democratic mission of public education. The video includes close analysis of exclusive soda contracts, Channel One, and sponsored educational materials.
Audience	Grade 9+
	Higher education.
System Details	Mode of access: World Wide Web.
Subject	Business and education -- United States.
	Commercialism in schools -- United States.
	Education -- United States -- Marketing.
Genre	Documentary films.
Added Author	Alper, Loretta.
	Hodgson, Kendra.
	Jhally, Sut.
	King, Kenyon.
	Poussaint, Alvin F.
	Kanopy (Firm)
In:	Media Education Foundation Collection njcore00000000080
Music No.	1041528 Kanopy

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